Retail & Shopper
TNS helps you build you business and strengthen brands by understanding the retail shopper experience.

Drive retail business and increase brand equity with the research industry’s broadest offering of research, tools, and solutions
TNS Retail and Shopper provides clients with the intelligence, insights and strategies to drive growth, differentiate from the competition, and generate innovative and consumer-centric solutions at the retail level.
The TNS Retail and Shopper practice helps suppliers and retailers understand how shopper behavior and brands affect each other. Unique in the research industry, TNS provides a broad offering that encompasses the entire spectrum of the retail shopper experience as well as the reach and power of a company’s brand. TNS can take clients all the way from research and understanding of the shopper experience, to developing valuable insights and strategies, to implement and testing solution that can boost business performance and brand equity.
TNS Shopper Journey™
TNS helps clients understand the intricate interaction of all factors that impact the shopper experience through:
- Syndicated Research Solutions
- Custom Research Solutions
- Strategy Consulting Services
Our specialist in-store retail research practice
TNS Sorensen: the science of in-store research
TNS Sorensen builds on 35 years of in-store research expertise to deliver well-founded, actionable insight into shopper behaviour and motivation. TNS Sorensen bolsters the offerings of the TNS Retail & Shopper practice by providing specialized, in-store research services to help you execute, validate, and fine-tune your retail strategies. Visit Website
TNS Retail Forward: strategies for retail
TNS Retail Forward specializes in innovative retail strategies, in-depth industry intelligence and actionable shopper insights. Through a suite of strategy consulting, shopper insights and syndicated solutions, TNS Retail Forward helps retailers and manufacturers identify opportunities to drive profitable growth and performance improvement. Visit Website





