Financial Services

TNS is a major provider of marketing intelligence to all key segments of the financial services industry including banking, insurance and investment services.

Getting closer to your customers

With 40 years of experience and 125 professionals dedicated to understanding the unique marketing challenges of the financial services sector, we provide you with deep research-based insights that bring you closer to your customers.

Solutions for your critical issues

You benefit from custom and syndicated research solutions that explore the critical issues facing all segments of your market. We provide you with in depth insights into the behaviors, needs, and preferences of affluent and high net worth consumers, small businesses, insurance consumers, commercial and retail banking customers, and credit and debit cards users.

Comprehensive brand management

Our experts provide you with marketing information to effectively drive your product development, brand positioning, pricing, forecasting, market share, share of wallet, stakeholder management, and customer satisfaction and loyalty.